Learn About The Most Common Website Logo Fails : How To Avoid Them?

A logo is destined to be placed on the website and carries great importance.In order to make your brand presentation worthy, it is vital to consider all the factors involved in it. You should probably avoid any type of logo fails that may result in bad for your brand. Try to make your logo attractive; instead of making it either too big, blurry or cut off. Otherwise, you will have to face a lot of criticism that may fail to give a boost to your brand it deserves. Next Screen Infotech Private Limited is a prominent company who offer logo design service all across the world. They keep all the international standards in mind and rules for how a logo should look. You can rely on this company and get the best for your brand.

There are a number of websites that are world widelypopular namely Amazon, Netflix, Google, Facebook and more. You will notice that each of those websites have their logos on the top-left corner. These logos are clickable that take you directly to the homepage of the same.In other websites, logos are also placed on the centre and the top right.

RESULTS OF NEGLECTING COMMON LOGO FAILS ON WEBSITES

When the logo gets adjusted in its appropriate position on the website, there is still left scope for some improvements that may indirectly affect the website in a negative manner. And the results of the same can be fatal for the brand.

Let’s have a look at the fails that may arise on the websites:

#1 FAIL: When your brand’s logo is too small

Due to the small size of your brand’s logo, it becomes difficult for the visitors to read your brand name at first sight. You may not be able to read the brand name properly and would like to quit that website for this reason. The logo needs to be of a standard size as per the logo rules and instead of making your navigation menu sign big, try to make your brand’s logo large in size.

Nobody would ever visit the menu section before checking out the logo of the brand.So, it is crucial to make your logo as big as it should be according to different audiences.

#2 FAIL: When your brand’s logo is too big or repetitive

Things might turn bad for the brand if the size of your logo is too big. This will cover an important part of your homepage making its synchronization baffled. The other branding elements and navigation items will seem lost on the page where this big logo is incorporated. There are also chances that your logo uses a twice part of the page making the look unattractive.

Try to put your logo in a standard size that fits your website and does not overlap other pages. Keeping order in size can help your brand in getting more audience and appreciation both.

#3 FAIL: When your logo doesn’t stand out

Always remember one thing that if your website theme colour matches to your logo’s colour, then nothing could save your logo from getting lost in the background. The relevancy of its design and brand name will be gone. Same colour interaction between the website and logo on the same place is not a good idea for a company’s growth. No business could rise with such planning.

#4 FAIL: When your logo is blurred

Whenever it is about deciding the logo for your brand, make sure you do not leave a single aspect overlooked especially the logo’s image file. The improper size might turn the image of the logo blurred. It makes it difficult for the visitors to understand what has been designed or written on the logo. It will disvalue all your logo text. Run a test over the logo you have installed on the website and ensure that your company’s name is properly readable and visible.

In order to avoid such mishap, you may make use of a PNG file type instead of a JPEG. Because JPEG make the picture blur on decreasing the size of the same. But with PNG, there is no need to worry about anything. The quality and name of your company will be scaled up properly on the logo. Therefore, it is important to avail professional logo design services from a reliable company like us.

#FAIL 5: When your brand’s logo looks inconsistent in different devices

Nowadays, the count of gadgets has increased and due to this people have started using different devices and sources to search for anything on the internet. If you are a brand and want your business to reach all around the globe, then it shouldn’t bother you as from where the audience is reaching your website. Your website and its logo should look perfect on all the devices. Avoid your logo from being inconsistent on different devices.

#6 FAIL: When your logo is cut off or easy to miss

Along with the arrangement of colours and position of a logo, it is important that your logo looks perfect. It should not cut off or miss from your landing page in any manner. Make sure your logo is in the best position, so no visitor can miss having a look at it. Why is it important? Because without the presence of a logo, your audience will not be able to recognize you or visit your landing page.

SOME MORE LOGO TIPS FOR YOU

• Instead of placing your logo at the header, try some other new positions. You can advertise you brand in the pictures of your offered products, footer, and at the time f checkout in case it is an e-commerce site
• You can use the exact colours of your logo in other parts of your website in different shapes and places.

Get in touch with Next Screen Infotech Private Limited and receive the best and professional logo design services you ever had.