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A visiting card is a compact, printed paper card, usually the size of a credit card, which contains your company’s information, such as your name, contact information and logo. The design of your visiting card is an important aspect of your branding and should be a visual extension of your logo.
We’ll go over all you need to know about visiting card design in this blog, so you can tell your designer exactly what you want. Simply follow the five steps below to figure out which visiting card design is perfect for you:
You can skip to the second step if you’ve already settled on a classic rectangular visiting card. Continue reading if you want to understand all of your alternatives, including unconventional approaches.
Professionals have greater room to experiment with alternate shapes as printing technology becomes more advanced and affordable. Die-cutting is a printing technique that allows you to cut out whatever form you want while printing in large quantities.
The size of the card is the next option you must make. The country’s standard of living largely determines this, so that’s a good place to start. Even if you intend to stand out, you must be aware of what others are doing in order to counteract it. While these regions differ based on the size and printer, setting the trim line at 0.125 in. (3 mm) from the edge is a safe bet. Set the safety line at 0.125 in. (3 mm) from the trim line after that. From the edge of the bleed region to the inside of the safety area, that’s a total of 0.250 in (6 mm).
We’ll now start planning the graphic aspects of your visiting card design, starting with the logo. On your visiting card, your logo should take centre stage, while various flourishes and secondary designs might be effective as well. Keep in mind that you have a choice between two sides. One strategy is to devote one side of the visiting card to the logo and the other to the contact details of the person. However, because it’s beneficial to have the brand on both sides, you’ll often find a smaller, out-of-the-way logo beside contact information.
What your visiting card really says is entirely up to you. While work-from-home freelancers may not require a postal address, occupations that require face-to-face consultations do. Maybe it’s a purposeful decision, like highlighting your impressive social media following. The point is that different types of writing on visiting cards benefit different people.
Finding a professional designer who can make the appropriate card for you is a terrific idea if you really want a stellar visiting card. You can look for a local freelance designer or look for a designer with the correct style and experience on the platforms. Evaluate their portfolio to see if they’re a good fit for your organisation.
Are you searching for visiting card designers? Get in touch with the best-in-class at Next Screen Infotech.